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Digital Mockups of the new petrichor Website
petrichor
IAB WEBAD Gold Winner
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IAB WEBAD Silver & Bronze Winner

Well advised for a new look

About the Case

The petrichor website underwent a complete relaunch and reorganisation. Our aim was to make complex products and working methods tangible and to highlight the company's services by integrating reference projects and product details. Together with petrichor, we also realised the human-centred approach that petrichor pursues in its daily work on the website. The skills of each team member were emphasised through specific blog posts. A key objective was to increase the SEO ranking, which was successfully achieved while modernising the website and making it more interactive.

Challenge

The challenge was to make the abstract products tangible and to emphasize the quality of the projects as proof of performance. Furthermore, the process of contacting petrichor was to be simplified.

Approach

The challenge was solved by introducing a completely new navigation structure. We worked together on the ideal design of content and structures for the various sub-areas in order to effectively present the bigger picture. Possibilities were created to expand the products in such a way that future customisations are easy to implement. Functionally, the new structure offers numerous opportunities to optimise the use of resources and serve customers effectively.

Services

Content Strategy
Customer Experience
Digital Strategy
Social Media
Performance
Interaction Concept
User Experience Design
User Interface Design
Development

"Finding a way to show on our website what we do and how holistically we work was a real challenge! Thank you for your perseverance in the development process and a website design with character. We are super happy with the result!"

Johannes Woller

Owner & Management petrichor GmbH

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